Humanitarian organisation, Lions Australia, has launched its Christmas Cakes and Puddings range to help raise funds for projects in local communities.
The past several years have been extremely tough for regional communities, with a tumultuous global pandemic and devastating natural disasters.
As most of the country heads into bushfire season again, proceeds from Lions Christmas Cakes and Puddings are vital to funding emergency and disaster relief and assisting locals with recovering from bushfires.
Containing over 50 per cent fruit for a quality flavour, Lions Christmas Cakes are sold by locals for locals, with all funds redirected to Lions Clubs and initiatives Australia-wide, from the city to the regions.
On top of disaster assistance, Lions Clubs run various community service projects and initiatives, ranging from medical research, aid to locals with disability, youth programs and environmental work.
Being the organisation’s biggest fundraising source, sales from Lions Christmas and Puddings are substantial, with over $70 million diverted to local community programs and projects since 1965.
Lions Australia CEO, Rob Oerlemans, said over 59 years, the organisation has come a long way from selling its first pound cake.
“Today, our Lions Christmas Cakes and Puddings remain proudly Australian-made, and their impact on communities nationwide is immeasurable,” said Oerlemans.
“Funds from Lions Christmas Cakes and Puddings are vital in ensuring Lions Clubs can continue providing disaster relief and supporting a range of initiatives, like childhood-cancer research, that are literal lifelines to locals.”
The Lions Christmas Cake recipe is Lions Australia-owned and made in Victoria by Traditional Foods. This year, new gluten-free versions are also being produced and sold.