A tonne of relief: Kellogg increases donations

Kellogg Australia and New Zealand will extend its support of OzHarvest and Foodbank by increasing donations by one tonne per month for the next six months, as it helps to combat food insecurity during the COVID-19 crisis.

The donations equate to around 150,000 serves of cereal. In addition, Kellogg has also made an immediate donation of 215,000 serves in cereal and snacks to Foodbank and OzHarvest across Australia, as well as City Missions in New Zealand.

Kellogg Australia managing director Esme Borgelt said it was a priority for the business to assist those communities doing it tough.

“As a food company, we have a critical role to play in helping combat food insecurity and feed those in need. Now more than ever, we’re doing whatever we can to make sure our food is continuing to reach vulnerable children and families,” said Borgelt.

“We know that the ongoing impacts of COVID-19 will be long lasting, and we’re continuing to look for new and creative ways to increase the amount of food that we’re able to donate and to make sure we are getting it to those who need it most.”

The Australia and New Zealand donation from Kellogg makes up part of the company’s global disaster relief efforts in response to COVID-19. To date, the company and its charitable funds have provided $7.5 million in food relief efforts to communities around the world through its Kellogg’s Better Days global purpose platform. 

Kellogg Australia ranked #50 in the Australia’s Top 100 Food & Drink Companies 2019 report.