SodaStream is offering a new way to enjoy sparkling water with The SodaSoak, a sparkling water maker for the bath tub.
This was the prank driving a fun April Fools’ video that SodaStream launched today.
Partnering for the second time with Game of Thrones legend The Mountain, SodaStream has also enlisted Israeli reality star Reza Farahan to fake-launch SodaSoak.
SodaStream CEO Daniel Birnbaum said the company was always looking for disruptive ways to create moments of joy.
'The Mountain' Thor Bjornsson says: "The thing about SodaStream’s campaigns is that they address important themes in a lighthearted and funny way that keeps a finger on the pulse of pop culture.”
The video can be viewed below:
