Charlie’s Fine Food Co has released its new Mish Mash Cookies range, inspired by the famous New York ‘Compost Cookie’, complete with a no-waste compostable wrapping.
Australian made and owned, Mish Mash Cookies combine a random mix of sweet and salty flavours. Charlie’s says it has tapped into a global trend, combining crumbs and other snack remnants to create delectable cookies, including chocolate chips, oats, ground coffee, potato chips, and pretzels.
The family run bakery has also taken the ‘no waste’ concept a step further by using fully home compostable wrapping for the Mish Mash Cookies range.
The environmentally sustainable wrapping is certified 100 per cent home compostable and made from a range of natural products including eucalyptus fibre, cassava and corn starch.
Charlie’s Fine Food Co’s owner Jacky Magid says the new range will capture consumers from the first bite, to binning the wrapper.
“The move to home compostable is such an important step. We were inspired to think big and push the boundaries with sweet and salty inclusions and unexpected flavour combinations. Its random, but it works,” Magid says.
Magid says the company’s aim is to create cookies that don’t just taste great but feel good too.
“We know that sustainability, community and reducing food waste matter to our customers. We are passionate about changing the way we package our products, as well as proudly supporting an organisation like FareShare that cooks surplus food into free, nutritious meals for people in need.”
Charlie’s Fine Food Co. will donate 5 cents per package sold to FareShare.
Marcus Godinho, FareShare CEO, said, “At a time when cost of living pressures and natural disasters are pushing more Australians to seek food relief, support from Mish Mash Cookies will help us cook more delicious meals to feed the dignity and wellbeing of people in hardship.”
The new Mish Mash Cookies range comes in three varieties: Early Riser (corn flakes, coffee, dried fruit, white choc chips, oats and coconut), Rock n’ Roll (Salt and Vinegar chips, Smarties, real choc chips, pretzels and salt flakes), and Rainbow Galaxy (Smarties, choc chips, Rice Bubbles, oats and cocoa).
Mish Mash Cookies are available exclusively in 600 Woolworths stores for RRP $6.00.
