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A vegan-friendly jelly lolly is joining The Natural Confectionery Co range this month, as the company meets consumer demand for more vegan lolly options.

The new Vegan Fruit Flavoured Jellies are made with a gelatine-free recipe and include a range of flavours, such as apple, blackcurrant, peach, pineapple and raspberry. 

“We couldn’t ignore the requests from Aussies asking for a vegan-friendly option,” said The National Confectionery Co. Australia marketing director (candy, biscuits and meals) Lauren Fildes. 

“We believe all lolly lovers deserve to enjoy The Natural Confectionery Co.’s delicious jellies, so we’re proud to be able to offer Australians a sensational new product that doesn’t compromise on taste.”

The Natural Confectionery Co. Vegan Fruity Flavoured Jellies will be available in Coles and independent retailers from mid-August and Woolworths mid-September for RRP $4.00.

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