Rippl Water is the newest Australian brand packaging water into aluminium cans and bottles, printed with a range of licensed designs and customisable branding options for consumers and businesses.
Rippl says it provides an “innovative, sustainable, healthy and cost-effective way” for businesses and customers to promote their brand, event or campaign – from weddings, corporate events and music festivals, to wholesale stock of personalised cans for brands and businesses.
In addition to the customisable branding opportunities, Rippl also features limited-edition licensed can designs – from artworks to favourite pop culture icons, and brands including Disney, Star Wars, Jurassic World, Mattel and Hello Kitty.
Rippl also offers custom fridges in four different sizes perfect for office spaces and events.
The can sleeves are digitally printed, using German technology, which was a $6 million printing investment from the company that is printing for Rippl.
While Rippl currently offers print on aluminium cans, it says it will soon expand to offer print on aluminium screw-top bottles.
Rippl says that although this printing method "may be slightly more expensive than traditional methods", it offers "unparalleled flexibility for reproducing stunning high-resolution images and logos" on the cans.
The Rippl team collaborates with customers to mock up designs, finalise approvals, and then handles the entire process of printing, filling, and distributing the cans here in Australia. The company confirms there's a low minimum order requirement of just 480 cans, available in matte or gloss finish – which it says is a rarity in the industry.
“Our digital printing unlocks remarkable possibilities for brands to showcase high-quality, personalised images and logos,” Rob Hilton, owner and director of Rippl, told PKN.
“Whether it’s at corporate events or stocking custom cans in the office fridge for clients, personalised products put your brand directly into the hands of consumers.
“Tailored packaging is crucial for brand promotion, enhancing awareness and visibility. But when you can do it in a way that’s good for the environment (with our 100 per cent recyclable aluminium cans) and good for the consumer (high alkaline water) you’ve hit the jackpot.”
Rippl sources its 100 per cent sustainable Australian spring water from Black Hill in Millbrook, Victoria. The spring boasts a natural alkalinity of PH7.8-8.0, offering consumers high-quality, natural water.
“Rippl Water is not just about drinking; it's about making a statement with every sip,” said Hilton.
"Our aim is to offer a product that is both good for the planet and our customers, by providing a customisable, sustainable, and premium hydration experience. Not to mention one of the best promotional products I’ve seen in my 35 years of being in the industry.”
The Rippl range includes three aluminium vessel options – a 300ml can, a 400ml bottle, and a 680ml bottle, available in both still and sparkling varieties.
Rippl Water is available to order online now, and will be coming to 7-Eleven stores across the country from May, with plans for expansion into additional retail locations.
