Tapping into the hard seltzer trend, Smirnoff has launched a new range of ready-to-drink seltzer cocktails, with a Spicy Margarita and Watermelon Margarita the first on offer.
Ready-to-drink hard Seltzers have fast become the drink of choice for Australians, growing 85 per cent year on year making it the fastest growing category within spirits. Smirnoff says it is currently reigning as the number one seltzer brand in the country.
Smirnoff’s Seltzer Cocktails are a nod to the much-loved margarita, containing 107 calories per can.
The Spicy Margarita is fashioned in the Tommy’s Margarita style featuring Smirnoff vodka, lime juice and margarita flavour, with chilli topped with sparkling water.
The Watermelon Margarita offers a fruity twist with Smirnoff vodka, watermelon and lime and margarita flavour. The seltzers are low in sugar with just 2.5g per 250ml and 7 per cent ABV.
Smirnoff Seltzer Cocktails 250ml slim-can four-pack retail for RRP $25.99 and are available in BWS, Dan Murphys and independent retailers.