Svedka Rosé has made its way into liquor stores around the country, as it looks to meet demand in the growing trend of lighter, low-alcohol options for consumers.
Svedka, which sits under the Constellation Brands banner, is a Swedish vodka producer and has blended rosé wine with its spirit to deliver a drink with flavours of pineapple, strawberry and hibiscus.
“Svedka is synonymous with breaking the mould in the vodka category and championing bold flavours that ignite trends,” said Constellation Brands VP marketing (Australasia) Nina Stojnic.
“Svedka Rosé Vodka aims to give both vodka and rosé wine fans a fresh and simple take on their favourite drink – pour over ice, add a dash of sparkling water and a garnish of your choice and you have a delicious drink ready to enjoy in less than 30 seconds.”
The new spirit is now available in BWS and Dan Murphy’s stores nationwide for RRP $49.00.
