• The Smith’s Snackfood Company brand, Twisties, has launched its new limited-edition flavour – a Twist of Fate Sweet n’ Sour Fortune Twisties.
Source: Smith's
    The Smith’s Snackfood Company brand, Twisties, has launched its new limited-edition flavour – a Twist of Fate Sweet n’ Sour Fortune Twisties. Source: Smith's
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The Smith’s Snackfood Company brand, Twisties, has launched its new limited-edition flavour – a Twist of Fate Sweet n’ Sour Fortune Twisties.

Smith’s is one of the three Australian divisions of global food company PepsiCo, which also includes PepsiCo Beverages ANZ, and Bluebird Foods. Aside from Twisties, the snack company produces Smith's and Red Rock Deli potato chips, Doritos, Cheetos, Burger Rings, Nobbys, Parker's, and Sakata.

The majority of its products are locally made using Australian produce, at Smith’s manufacturing sites in Queensland and South Australia.

The new limited edition Twisties are sweet and sour flavoured, and each packet features a QR code that takes consumers to the Twisties Fortune Meta filter on Instagram, which offers a fortune-cookie-esque response.

Aside from Twisties classic Cheese and Chicken flavours, the company currently offers the limited-edition ZigZag Wicked Cheddar Twisties, and introduced a Spicy Ramen flavour on 1 April which it described as “the hottest Twistie ever”.

The limited-edition Sweet n’ Sour Fortune Twisties are currently available at IGA, Drakes, Foodland, Ritchies, and independent retailers for RRP $2.70, with a nationwide rollout on 1 August.

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It’s been a tumultuous yet progressive year in packaging in Australia, with highs and lows playing out against a backdrop of uncertainty caused in part by the dangling sword of DCCEEW’s proposed Packaging Reform, and in part by the mounting pressure of rising manufacturing costs. Lindy Hughson reviews the top stories for 2024.