Close×

Coca-Cola has outlined plans to launch two energy drinks featuring natural ingredients under its own brand.

Although no timeline has been given for the launch, the products will be named "Coca-Cola Energy" and "Coca-Cola Energy No Sugar".

The beverage giant faces opposition from energy drinks brand Monster Beverage, however. Coca-Cola owns a 16.7 per cent stake in Monster and distributes its products. Monster says that the launch violates their agreement, with the pair reportedly now arbitration over the matter.

"We value our relationship with Monster. As in any commercial relationship, we will abide by our contractual obligations," Coca-Cola said in a statement.

Coca-Colar said the beverages are likely to have caffeine from naturally-derived ingredients and guarana extract.

Packaging News

Phil Biggs has been elected chair of the Australian Packaging and Processing Machinery Association, succeeding Rob Marguccio, with Rosanne Jessop and Mark Emmett continuing in their roles.

Coca-Cola Europacific Partners has completed a $39.7 million manufacturing upgrade at its Kewdale facility in Western Australia, installing a high-speed can production line that increases capacity by more than 40 per cent and lifts production speeds to 1500 cans per minute.

APPMA members have re-elected Phil Biggs and Nathan Wardell to the association’s Board, while Select Equip founder James White joins as a director for the first time.