Glenn Cooper has retired from his executive role at Coopers Brewery after 24 years with the company.
The 63 year old director of sales at Coopers subsidiary, Premium Beverages, will continue on as chairman, a position he has held since February 2002.
Coopers’ national sales and marketing director, Cam Pearce, will now also responsible for Premium Beverages.
Glenn Cooper originally trained as an automotive electrician, and then studied business management, and eventually set up his own business in computer sales and services.
He became a director of Coopers in 1988 and in 1990 began work at the brewery, before taking the position of marketing director in 1996. In 2012, he took up his current role at Premium Beverages.
Coopers managing director, Dr Tim Cooper, said that Glenn played a key role in creating consumer engagement for Coopers and its brands during the strongest period of growth in the company’s history since before the Depression.
“Glenn built attachment and bonding for the Coopers brand through key sponsorships, consumer loyalty programs, and building relationships with the trade. He also championed the development of brands such as Coopers Vintage Ale and Coopers Clear,” he said.
“While he is standing down as an executive, he will continue to represent the brewery in various ways, including attendance at key events and functions.
“Glenn will also retain an interest in beer export activities in the North American and Asian markets.”
Glenn Cooper and Tim Cooper are related: they share the same great, great grandfather, Thomas Cooper, who founded the brewery. Glenn is descended from his first wife and Tim is descended from his second wife.
Glenn Cooper has also recently been appointed as chairman of The Australian Made Campaign Ltd, the not-for-profit organisation that administers the famous green-and-gold Australian Made, Australian Grown logo.
