• The meal kit provider sees the value in a personalised online food store.
    The meal kit provider sees the value in a personalised online food store.
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Thomas Farm Kitchen has launched an online store to expand on its meal kit delivery service.

The store stocks Maggie Beer condiments, craft beers, boutique wines, Circulon Kitchenware and a range of Thomas Farms Meats from Thomas Foods International.

“The plan is for this to be a food destination site where our customers can order anything to do with food, and even kitchenware, in a single order,” said co-founder Bruce Lennon.

“Unlike most other online food or alcohol sites, customers will be able to order only the quantities they need.

“If they're just after a single bottle of wine or beer, they can order that.

"If they're after a six-pack they can order that too.

“The store will also work seamlessly with the meal delivery service, providing product matching to weekly recipes.”

The online shop follows the launch of TFK's meal delivery service in NSW, VIC, SA and, recently, Queensland.

The founders are on the lookout for new supplier partners into the future.

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