Australia’s energy drink market leader, V Energy, is the first beverage off the line at Suntory Oceania’s new multi-beverage manufacturing plant in Ipswich, Queensland. Once fully operational (mid-2025), the 17-hectare, carbon neutral site will be the manufacturing and distribution hub for the company’s multi-beverage portfolio of over 40 brands.
Global drinks giant Suntory said the start of production at the Swanbank Manufacturing Facility marks a “significant milestone” in its growth strategy, with its new $3 billion partnership, Suntory Oceania, set to launch from mid-2025.
The plant was a precursor to the Suntory Oceania announcement, with planning underway from 2022. At the time, Frucor Suntory ANZ CEO – now Suntory Beverage & Food Oceania CEO, Darren Fullerton said the build reflected renewed ambition from Suntory to realise the potential of the ANZ business.
Today, Fullerton said he was proud to see the build realised.
“The start of production at our world-class facility represents a pivotal moment for Suntory Oceania. We are excited about the growth this will unlock for Suntory in the region, and the opportunities we will be able to offer our people, our customers, and our consumers,” Fullerton said.
“Full ownership of our supply chain will enable more capacity, more control and most importantly, more opportunity to innovate. With this new site we are well positioned to disrupt and ignite the category with our full multi-beverage offering.”
While V Energy was the first drink to come off the line, by mid-2025, Swanbank will produce Suntory’s ready-to-drink (RTD) alcohol brands, including -196, Canadian Club and Dry, and Jim Beam and Cola. It will also act as the distribution centre for the House of Suntory' portfolio, including Yamazaki, Hakushu, and Hibiki whiskies and Roku Gin and Haku Vodka.
The site has the capacity to hold over 50,000 pallets of product, with the production floor boasting leading-edge fill speeds: the two canning lines combined can achieve a rate of 180,000 cans per hour, while the glass line speed is 35,000 bottles an hour.
Apart from meeting the demand for speed and capacity, flexibility and automated changeover also had to be engineered into the lines which will ultimately fill and pack 60 different stock keeping units (SKUs).
Suntory Global Spirits Oceania MD, Mark Hill, (previously MD of Beam Suntory Oceania) said the team was looking forward to the next phase of commissioning, enabling the manufacturing and distribution of Suntory’s alcohol portfolio.
“Our Queensland facility complements our global production footprint, which includes distilleries and bottling sites in North America, Europe, and Japan, and will expand our capability and capacity to deliver for our customers like never before,” Hill said, noting that the facility is central to Suntory Oceania, with the company “thrilled” to be harnessing the region’s great local talent, strong infrastructure and connectivity to power this next phase of growth.
Swanbank will officially open in mid-2025, when the Suntory Oceania partnership officially starts and alcohol production at the site commences.
Sustainable credentials
The facility boasts strong sustainability credentials with a combination of renewable energy sources via 14 kilometres of solar panels and a power-purchase agreement with Queensland electricity provider, CleanCo. This, combined with sustainable heating and cooling technology and onsite waste management and water recycling facilities sets a benchmark for sustainable manufacturing.
“Our Queensland operation will be entirely carbon neutral,” Fullerton said. “This commitment to sustainability and Growing for Good goes to the heart of Suntory’s DNA and I’m so proud that we can deliver on this commitment here in Oceania.”
Swanbank Fast Facts:
- manufacturing and distribution hub for Suntory’s entire multi-beverage portfolio of +40 market leading brands;
- over 20 iconic RTD brands to be made in Queensland by Queenslanders;
- the carbon neutral facility spans 17 hectares (the equivalent of 17 rugby fields);
- carbon-neutral operation with 7000 solar panels measuring 14 kilometres in length when laid end-to-end;
- the site has the capacity to produce over 180,000 cans per hour;
- the construction of the site delivered over 450 construction jobs, with over 2000 people inducted onto site throughout the build; and
- the facility will deliver 160 new permanent roles to support the manufacturing, distribution, and sale of the portfolio.