WW (formerly Weight Watchers) new range, WW Healthy Eats Chilled Meals, is an Australian exclusive home delivered, ready meals subscription program for time poor, health conscious consumers.
Each meal in the product range is crafted for nutrition, all with a four star or five star health rating.
There are 15 meals including Thai Massaman Beef Curry, Cajun Lemon Chicken, and Japanese Teriyaki Fish with Udon Noodles.
With new meals set to roll out in the coming weeks, customers can choose from a five-meal weekly plan up to a 14-meal weekly plan.
WW dietitian Nicole Stride said the new delivery solution would meet growing local demand for everyday healthy convenience while making it easier to stay on track. The biggest barrier people faced with healthy eating was being time poor, she said.
“It takes the guesswork out of eating well with the range of high protein portion-controlled meals. Arriving fresh, not frozen, each flavourful meal includes more than one serve of vegetables, and is ready to eat in just 3.5 minutes.
“For our members, WW Healthy Eats is an alternative option of convenient meals when there’s no time for cooking. The meals are also a great option for people not on the program but looking for healthy meals with convenience and portion control,” Stride said.
There is no lock-in contract or joining fee, and meal selections can be changed or paused at any time. The home delivery meals will be available exclusively online.
Healthy Eats Chilled Meals will be available in selected metro and regional areas of New South Wales, ACT, Queensland, and Victoria. The weekly-plan starts at $67.50 for five meals and goes up to $156.80 for 14 meals.